影響創意服務業空間群聚因素之研究－以台北中山北路婚紗攝影業為例

A Study of the Influencing Factors on Creative Services Clustering-The Case of ZhongShan N. Rd's Bridal Photography Services

金家禾(Chia-Ho Ching) ； 徐欣玉(Chin-Yu Hsu)

《國立台灣大學建築與城鄉研究學報》 13期 (2006/03) Pp. 1-16

https://doi.org/10.6154/JBP.2006.13.001

摘要

產業群聚發展被認為是促進地方發展及提昇產業競爭力之良方，尤其是在推崇知識經濟之理念下，創新學習與群聚結合似乎已經成為顯學，眾多之研究關切產業群聚如何形成，及群聚廠商間如何互動而提昇競爭力，再者，國家政府及政策制度條件所扮演之功能及角色，也倍受關切，區域創新系統或學習區域之論述，皆強調國家之角色及政策制度之因素，許多研究個案也印證此因素，然而，是否所有之產業皆如此？尤其是性質與科技產業差異極大之創意性服務業，其群聚發展過程中，國家及政策制度是否真扮演關鍵性之角色，實有待驗證，本文以中山北路婚紗攝影業為例，詳細分析其群聚發展之時空背景條件，研究發現此產業之群聚與產業本身之結構改變及中山北路當地發展條件有關，且非常依賴創意之開發及默會知識傳遞與流動，有對外連結之能力及在地形成之綿密網絡才是關鍵，國家及政策制度於此產業之群聚襲展過程中，所扮演之角色並不明顯，即使欠缺政府之關切與介入，創意產業群聚仍能自行發展得很好。

關鍵字

創意服務業 ； 知識密集產業 ； 群聚 ； 婚紗攝影業

並列摘要

Promoting or creating industrial or business clusters have been regarded as a panacea for local economic development. Especially, under the concept of knowledge-based economy, spatial clustering combined with learning and innovation has become fashionable within certain academic and policy circles. Many researchers concern how clusters being developed and how firms interactions within clusters for increasing their competitiveness. Among other factors, the state and institutional policies have been suggested as essential elements for the development of industrial clusters by many scholars, particularly by the Regional Innovation System theory and Learning Region concept. However, are all kinds of industries following the same path? Are the driving forces making for the cluster development of Creative Services same with the manufacturing industries? This paper examines the reasons for the clustering of the bridal photography service in Taipei ZhongShan N. Rd as a case study to argue that the State’s functions may not be so crucial as mentioned. The fact is that creative services clusters are relating to their industrial restructuring and the evolution and conditions of local development. The most important elements for supporting firms clustering are the global linkages to bring outside knowledge inside and the social networks for facilitating interactions of involved actors to promote local learning and the flows of new ideas and tacit knowledge within the area. However, the state and institutional policy have not significantly influenced the development of a creative service cluster. Even without the helps of state and lacking institutional policy, a creative service cluster can form and developed well by itself.

並列關鍵字

Creative Services ； Knowledge-intensive Industry ； Clustering ； Bridal Photography

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DRUID Working Paper