台灣民眾對居家服務的貨幣價值評估：假設市場評價法的應用

目標：了解台灣民眾對於居家服務的貨幣價值評估，並檢視影響民眾貨幣價值評估之因素。方法：利用假設市場評價法之開放式直接詢價法，以台灣地區年滿20歲及以上之民眾為對象進行電話訪問，搜集民眾對於居家服務的貨幣價值評估，包括「願付價格」與「願接受價格」，共取得1,083份有效樣本。結果：當受訪者的家人有照顧的需求發生時，願意支付平均每小時新台幣107元（N=685）雇用照顧服務員照顧家人；當未來家人需要照顧時，受訪者願意犧牲自己的自由時間、或是辭去工作在家照顧家人，所能接受政府支付的最低補償價格，即「照顧津貼」為平均每小時新台幣144元（N=624）；做為一個居家照顧服務員提供非親屬居家服務時，受訪者願意接受的最低薪資為平均每小時新台幣166元（N=547）。結論：在政策意涵上，本研究所得的平均願付價格每小時107元可作為未來社會長期照護保險訂定部份負擔的上限參考值；社會長期照護保險制度下若設計照顧津貼，其額度設定可以低於實物給付的水準；在訂定社會長期照護保險的給付標準時，可將每小時166元做為考量定價的起始點。

關鍵字

居家服務；假設市場評價法；願付價格；願接受價格

並列摘要

Objectives: To investigate how much monetary value people in Taiwan put on home care service, and to examine the factors that affected public assessment of the monetary value of home care service. Methods: Using the open-ended contingent valuation method, this study determined the monetary values of home care service, including willingness to pay and willingness to accept, by telephone interviews. A total of 1,083 telephone interviews targeted people aged 20 and older in Taiwan. Results: If a need for home care occurred, then the respondents were willing to pay an average of NT$ 107 per hour (N= 685) to employ a care worker to take care of their family member. The minimum compensation that the respondents wanted in order to sacrifice their free time or to quit their jobs to take care of a family member at home averaged NT$ 144 per hour (N= 624). As a care worker to care for non-relatives, the minimum wage that respondents were willing to accept averaged NT$ 166 per hour (N= 547). Conclusions: These results have the following policy implications: First, the average willingness to pay, 107 NT dollars per hour, can serve as a reference value for the upper limit of the deductible in long-term care insurance. Second, if a care allowance is built into the long-term care insurance system, then it can be set at a lower level than payment in kind. Third, 166 NT dollars can be used as the starting value for long-term care insurance benefits.

並列關鍵字

home care service ； contingent valuation method ； willingness to pay ； willingness to accept

參考文獻

王正、陳正芬(2007)。台北市居家服務方案論時計酬適切性之研究。台灣社會福利學刊。6，93-129。

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台灣民眾對居家服務的貨幣價值評估：假設市場評價法的應用

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