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Chinese Husbands: A Path-Analytic Study of a Model of Family Buying Decisions

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並列摘要


Researchers have been giving increased attention to the determinants of family decision making. The objective of this study is to investigate the interrelationships among the determinants of family decision making. This paper reports the results of a study in Hong Kong that focus on predictors of final decisions. From the husbands' perspective, the investigation includes variables such as bases of power, purchase involvement, product decision, marital power and decision control.

參考文獻


Aldous, T.C.(eds.),Hill, R.(eds.),Strauss, M.(eds.),Touman, J.(eds.)(1971).Family Problem Solving: A Symposium on Theoretical, Methodological and Substantive Concerns.Hillsdale, IL:Dryden Press.
Arndt, J.,Grammo, S.,Hawes, D. K.(1980).Allocation of time to leisure activities.Journal of Cross-cultural Psychology.11,498-511.
Bacharach, S.B.,Lawley, E.(1976).The perception of power.Social Forces.55(September),123-134.
Blood, R.,Wolfe, D.(1965).Husbands and Wives: The Dynamics of Married Living.Glencoe, IL:The Free Press.
Blumstein, P.,Schwartz, P.(1983).American Couples.New York:William Morrow.

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蘇媺媛(2017)。美國平權法案存廢之研究〔碩士論文,淡江大學〕。華藝線上圖書館。https://doi.org/10.6846/TKU.2017.00551
Lu, T. N. (2009). X-ray Sources and Their Optical Counterparts in the Galactic Globular Cluster M12 [master's thesis, National Tsing Hua University]. Airiti Library. https://doi.org/10.6843/NTHU.2009.00327

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