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台灣宗教文化旅遊體驗-以玄奘大學校外實務課程為例

Studies on Taiwan's Religious and Cultural Tourism Experience: with the Extracurricular Practice Course of Hsuan Chuang University as Example

摘要


自古以來,宗教旅遊就是最重要的觀光方式之一,人們藉由探訪各地聖城、聖地來表示對於宗教信仰的虔誠,除了心靈上受到撫慰之外,彼此的交流更是不同文化得以匯聚、融合的重大關鍵。台灣具有多元化的宗教信仰,在傳統宗教多元化方面,主要是佛教、道教和民間信仰,除了少數是純粹的佛教信仰外,大部份都參雜有道教特色。擁有豐富多元的宗教文化、宗教節慶與聖地資源,例如中台禪寺、佛光山、彌勒大道、放水燈、媽祖遶境、行天宮、保安宮、放天燈、炸邯鄲、電音三太子……等,深為旅行業者青睞。透過宗教旅遊帶來龐大的觀光產業效益,相關邊際效益也非常可觀。玄奘大學宗教學系有宗教學門厚實的文化基礎,自2010年度起開設「宗教旅遊學分學程」,設計以宗教、旅遊產業結合的系列課程,規劃出最適合學生未來就業發展的系列課程,計劃以訓練台灣的宗教文化、宗教聖地、觀光行政與法規、觀光資源為主。在師資的安排,課程的設計,與業界的搭配,學用一體,協助學生考取證照43張等,培養宗教導遊領隊實務相關人才。本研究將透過「宗教旅遊學分學程」中校外實務課程教學後所得到的學生回應資料,分析學生在宗教旅遊課程設計上的接受度與可行性,進而做為課程設計上修正的意見,並且提出宗教旅遊未來整體規劃上需注意的相關事宜,期以此研究成果作為宗教或觀光有關單位未來規劃管理之參考。

並列摘要


Since ancient times, religious tourism is one of the most important tourist way. People visited the Holy City and Land to express devotion to religion. Not only by soothe the soul, they also communicate and integrate different kinds of culture to each other. Taiwan has a wide range of religious beliefs; the mainly traditional religion is Buddhism, Taoism and Folk beliefs. There are rich and diverse religious cultures. Religious festivals and holy resources, for example Chung Tai Chan Monastery, Fo Guang Shan Monastery, Maitreya Great Tao, Water Lanterns Festival, Matsu Around the Border, Hsing Tian Kong, Baoan Temple, etc. which are deeply prefered by travel industry. In fact religious tourism has brought enormous benefits to the tourism industry. The relevant marginal benefit is also very impressive. Hsuan Chuang University Department of Religious Studies has a solid cultural and religious foundation. Since 2010 it designed a series of "religious tourism curriculum journey" course for tourism industry. They taught students Taiwan religious culture, religious sites, and tourism administration section as to be a talent religious tour guide, and have helped them to obtain 43 tour guide licenses. In this study, students have completed the "religious tourism curriculum journey" course, extracurricular practicing course and questionnaire information. By means of acceptance and feasibility of religious tourism courses research, I hope this can provide future reference tourism industry with religious tourism or sightseeing planning and curriculum design.

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