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  • 學位論文

國內外矽智財權(SIP)商業模式之比較與產業分析

The comparison and the industry analysis of the domestic and international silicon intellectual property (SIP) business model

指導教授 : 古 思 明
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摘要


本論文研究之國內外矽智財權(SIP)商業模式之比較與產業分析,主要是為了因應知識經濟時代的來臨與不斷快速競爭的市場變化,產業需要不斷的改變與更新才能夠快速的做出回應以符合時代的快速變遷。然而企業的經營策略,在於資源的最佳組合。組織內單純各部門利益的堆積,不再適用於跨國企業的營運,惟有透過知識的複製、創造知識經濟報酬的遞增效果,將公司的發展管理能力鎖定在技術創新,充份運用外援,透過技術交易的平台(IP MALL),迅速取得最適技術資訊,讓產品即時上市(Time to Market),企業必然才能達到最大的投資回報。 由於台灣在半導體產業發展的成功模式,使得在全世界亦有一定的名聲及成功,但是卻也帶來了其他國家的廠商也想來分一杯羹,所以,對於我國廠商的威脅也日愈增加。有鑑於此,政府於2000年推廣晶片系統國家型科技計畫,其主要目標是將台灣從全球IC製造中心提升成為具有高附加價值SOC設計中心,然而具有矽智財(SIP)開發以及系統單晶片(SoC)設計的IC設計服務業即成為政府重點發展的產業。台灣SIP產業多集中在設計服務業,而其成功關鍵因素在於SIP資料庫的建立、SIP取得能力、驗證準確性與時效性以及與代工業者合作交易模式等因素息息相關。 IP的確是「半導體在21世紀中能否繼續維持高度成長」的重要關鍵因素,然而新興的矽智財產業無可避免地也要面對一些障礙與挑戰,例如,幾乎沒有一家IC 公司擁有齊全的矽智財,因而衍生之問題包括如何向外取得矽智財?如何買賣矽智財?如何取得足夠的矽智財?如何確保矽智財製程的相容性?不同來源矽智財設計的相容性?矽智財提供者如何保證其產品品質等。對於前述所引發之問題,全球矽智財廠商無不積極籌思對策,進而促進產業的變革,然而這也是本研究急欲探討解決的一些問題所在。 在本研究中,本人以市佔率為高者作為即欲探討的對象,採取兩家國內知名公司及三家國外知名公司,共五家公司來做為研究對象,事先先進行國內那兩家公司的深入訪談之後,再以策略管理中的觀念,做為分析的理論基礎,以及資料找尋的結果,將全部的資料做一整理以比較及分析出國內外公司的優劣勢及關鍵成功因素,最後再以策略群組與差異化地圖的概念來區分出這五家公司在於一些商業或交易模式等項目的不同,來加以比較出其之間的差異性,也會針對SIP產業給予國內外產業的分析與建議,以及這五家公司的個案分析,做一深入的剖析。 但依目前情勢看來,台灣IC設計業者要往SIP的方向發展,仍有一段需要努力的空間,除了國內SIP交易產業環境仍在建構中,IC設計業者是否能將眼光放遠,將SIP視為可投入的領域,也是問題所在。 以身為一位研究者而言,本研究主要是希望能藉由實際訪談經驗與資料的統整分析,比較出國內外公司之間商業模式的不同與策略群組、差異化地圖等的分析,進而提供國內的廠商做為營運模式的參考方針,使其能從中得知台灣的競爭優勢與威脅為何,最後,並期許本研究不只能貢獻予業界人士做為參考,也能予學術界在做論文時,做為一本參考文獻之用。

並列摘要


A procedure is:This thesis develops the comparison and industry of its domestic and international Silicon intellectual property (SIP) business model analytical, mainly is for responding knowledge-based economy for times of the approach and the market variety that competes continuously and quickly, industry's needing a continuous change and renewing can do response quickly with the fast change of match the times. However the management strategy of the enterprise, lie in the best combination of the resource. Pure and each section benefit inside the organization pile up, no longer being applicable to the operation of the transnational corporation, having however through the replication of [with] knowledge and creating knowledge-based economy to remunerate of pass and increase result, target the development management ability of the company in the technique innovation, full usage foreign help, trade through the technique of platform (the IP MALL), obtain the most suitable technique information quickly, let the product appear on market(the Time to Market) immediately, the enterprise can reach the biggest investment repay by all means. Because of the successful mode in the semi-conductor industry development in Taiwan, make to also have certain reputation and success in the whole world, but also brought the manufacturer of the other counties to also want to come to divide into a cup of thick soup, so, to my country manufacturer's threat also the day increases more. In light of this, the government expands the chip system a science and technology project in 2000, its main target is to become Taiwan from the global IC manufacturing center increase to have the high and additional and worth SoC design center, however have the IC design servicing business of the Silicon intellectual property (SIP) development and system on chip (SoC) design to become the government point development namely of industry. The Taiwanese SIP industry is much concentrated Be designing servicing business, and it is successful the key factor lies in the establishment, SIP of the SIP database to obtain an ability and identifies the accuracy and time limited efficacy and cooperates with an industrial to trade mode etc. factor is vitally related. The IP really is the important key factor of "the semi-conductor can continue to maintain high growth in 21 centuries", however the newly arisen silicon intellectual property industry's have no can avoid ground also wanting to face some obstacles and challenge, for example, almost have no an IC company to own the well-found Silicon intellectual property, as a result develop of does the problem include how to obtain a Silicon intellectual property outwardly? How is business Silicon intellectual property? How obtain an enough Silicon intellectual property? How insure the compatibility of the Silicon intellectual property manufacturing process? The compatibility of[with] the different source Silicon intellectual property design? How does the Silicon intellectual property promoter promise its product quality etc.. For a the problem that cause, the global Silicon intellectual property the manufacturer all raises to think a counter plan actively, then promoting the industry change, however this also is this study nasty want to inquire in to resolve of some problem places. In this research, oneself with the city has a rate for the high conduct and actions wants to inquire into namely of object, adopt two domestic and well-known companies and three foreign well-known companies, total five companies to be used as a research object, in advance advanced line the thorough interview of those two companies after, again with strategy management in of idea, be used as analytical or foundation, and the data search of result, will all the data do one sorting with compare and analyze out domestic and international company of good and bad power and key success factor, end again with strategy group turns map with difference of concept to distinguish analysis these five companies to lie in some businesses or trade mode etc. the dissimilarity of the item, take into compare out it the difference of, will also aim at SIP, the industry give domestic and international industry of analysis and suggest, and the individual cases of these five companies analysis, do one thorough analysis. But sees currently according to situation, the Taiwanese IC designs the direction development that the operator want go toward SIP, still has a demand to work hard of space, in addition to the domestic SIP trades the industry environment still in the construction, the IC designs an operator whether the ability puts taste far, the SIP see as can put into of realm is also a problem place. With be a researcher and speech, this research mainly is the integrative analysis that hopes by the actual interview experience and data, comparing out the domestic and international company of the dissimilarity of a business model and the analysis of the strategic group, and differentiation map etc., then provides a domestic manufacturer to be used as reference policy of operate the mode, make it be able to know the competitive advantage and threat of Taiwan from it why, end, and do not only expect to this research to can contribute a personage to is used as a reference to the industry, also the ability is used as a reference while do thesis to the academic circles.

並列關鍵字

無資料

參考文獻


8.許正杰,「矽智財產業中技術特性因子影響企業技術取得模式之研究」,私立中原大學企業管理學系,碩士論文,2003年6月
3.謝文淵,「矽智財供應商經營模式之研究」,國立台灣大學商學研究所,碩士論文,2004年6月
4.張毓珊,「矽智財供應商水平合作模式之研究」,國立台灣大學商學研究所,碩士論文,2004年7月
39.創意電子股份有限公司(http://www.globalunichip.com)
40.智原科技股份有限公司(http://www.faraday-tech.com/index.html)

被引用紀錄


林政賢(2008)。矽智財(SIP)之產業分析與創新經營模式〔碩士論文,國立臺灣大學〕。華藝線上圖書館。https://doi.org/10.6342%2fNTU.2008.03309
羅嘉雯(2008)。半導體產業工程鏈服務整合者之探索性研究〔碩士論文,國立臺灣大學〕。華藝線上圖書館。https://doi.org/10.6342%2fNTU.2008.00617
侯龍文(2008)。台灣半導體通路商在大陸地區的經營模式與行銷策略之探討-以W公司為例〔碩士論文,國立中央大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0031-0207200917352112
黃正昌(2008)。游泳教學產業的競爭策略與經營模式個案分析〔碩士論文,國立中央大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0031-0207200917352922
劉孟昌(2015)。半導體企業經營策略之研究-以安謀科技公司為例〔碩士論文,國立清華大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0016-0312201510314072

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