本文主要研究地方產業的轉型機制,以及內銷市場對產業轉型有何重要性。以三義木雕產業的轉型過程為研究案例,本文發現內銷市場對木雕質的重視和多元的需求,讓三義木雕產業開始重視雕刻技術和創意表現,促使產業藝術化轉型。而方便接近的市場、有完整雕刻技術的木雕師傅,以及三義木雕博物館的扶植,這三者是三義木雕產業能夠轉型的重要因素。此外,本文也與全球商品鏈、產業集區、鑲嵌理論對話,指出三義木雕產業由外銷轉內銷的過程經歷了生產者由製造工人變成工藝家,最終又變成藝術家的過程,產業集區中同時經歷了去鑲嵌又再鑲嵌的過程。而三義因為木雕產業的存在保留了地方特色,避免在發展文創產業時的均質化危機。
This thesis explores the mechanism of local industry transformation, and the significance of the domestic market in industry transformation. By examining the process of the transformation in Sanyi’s wood carving industry, the thesis finds that the market demand for the quality and variety of the woodcarving made it possible for the industry to upgrade its skill and creativity to be more art-oriented. The accessible market, skillful wood carving masters and the support from Sanyi Wood Sculpture Museum together facilitated the transformation in Sanyi’s wood carving industry. In addition, this thesis refers to the theories of global commodity chains, industrial district and embeddedness. It reveals the transformation of producers from manufacturing laborers to craftsmen, and eventually to artists with the transformation of the industry. The industrial district, meanwhile, experienced the process of dis-embeddedness and re-embeddedness. The existence of wood carving industry not only reserves the characteristics of the local culture but also avoids the homogenization crisis of the cultural and creative industry in Taiwan.
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