歐盟版權改革與數位單一市場初探

A Preliminary Study on EU Copyright Reform for Digital Single Market

李筱雯(Xiaowen Lee)

《傳播文化與政治》 10期 (2019/12) Pp. 75-88

摘要

本文旨在探討版權改革的論點，以及各方的疑慮與辯證。隨著社群網路平台的興起，原本受到版權法保護的媒體與文化產業，其原本的獲利與生產模式遭遇極大的挑戰。社群網路平台集生產，廣告與流通於一身，拿走了大部分的利潤，導致價值落差的問題產生，而為了保障創作者的公平報酬，並且檢討版權在數位時代所遭遇的難題，歐盟開始啟動版權改革，並設立數位單一市場，保障版權擁有者的權利。

關鍵字

公平報酬 ； 版權改革 ； 社群網路平台 ； 價值落差 ； 歐盟數位單一市場

並列摘要

This paper aims to explore the main arguments of copyright reform, commercial bias's and the debates from different groups. Due to the growth of Internet Intermediaries, the media and cultural sectors which were traditionally protected by copyright laws now face a big challenge in terms of their profitability and methods of production. The Internet Intermediary combines tools for production, marketing, advertising, and delivery/distribution all under one platform. This type of model then takes the biggest percentage of the profits away from the traditional market. This phenomena causes the problem of value gap. In order to redress this and protect the creators by providing a model for fair renumeration, the EU is reviewing the challenges facing copyright in the digital age. The EU has started to pursue copyright reforms and aims to establish a digital single market that reflects the challenges facing copyright in the digital age thus protecting all stakeholder rights.

並列關鍵字

copyright reform ； fair remuneration ； EU Digital Single Market ； Internet Intermediaries ； Value Gap