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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 15 ) 〈TOP〉
  1. 3.Barry Libert & Jon Spector ( 2007 ), We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business, Pearson Education.
  2. 6.經濟部技術處 (2006),Web 2.0創新應用案例集-科技化服務新趨勢-,財團法人資訊工業策進會。
  3. 7.經濟部技術處 (2006),Web 2.0 網路上有錢 創意在裡面,財團法人資訊工業策進會。
  4. 9.江旻峻 (2007),Web 2.0時代網路發展策略-從Social Network Service(SNS)觀點出發,國立台灣大學商學研究所碩士論文。
  5. 13.陳文淦(2007),旅遊電子商務網站應用Web2.0之策略分析,國立臺灣大學管理學院碩士在職專班資訊管理組碩士論文。
Times Cited (9) 〈TOP〉
  1. 陳芃君(2010)。網路廣告表現形式的廣告效果之研究,以社交網路服務為例。中原大學商業設計研究所學位論文。2010。1-103。 
  2. 歐家宇(2009)。行動網路軟體平台競爭策略分析。臺灣大學商學研究所學位論文。2009。1-116。 
  3. 劉根豪(2009)。即時應用在社群網路之實作與潛在商業模式討論。臺灣大學資訊網路與多媒體研究所學位論文。2009。1-101。 
  4. 楊孝先(2008)。後 Web 2.0時代開放競爭策略之研究。政治大學智慧財產研究所學位論文。2008。1-110。
  5. 葉佩瑛(2009)。人文學研究者對專業網路社群認知之研究。臺灣師範大學圖書資訊學研究所學位論文。2009。1-213。
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