This thesis analyses the psychological reasons behind capitalistic practices, it uncovers the mechanisms through which capitalism has contributed to satisfy hardwired human instincts of selfishness, and explains capitalism’s emergence and subsequent legitimization in the global worldview from a psychological standpoint. In view of this analysis, it argues that capitalism is a social instrument with the function of satisfy hardwired psychological requirements through economic activity, and that the psychological attachment to capitalism should be taken into consideration in thinking of its possible futures as a global ideological conflict is emerging between the psychological attachment to capitalism and current trends pointing towards its dissolution. To analyze the possible ways this conflict might develop in the future, this thesis puts forward four exploratory qualitative scenarios of the future of capitalism using Jim Dator’s scenarios archetypes. In each scenario, the ideological conflict between the psychological attachment to capitalism and the prospect of its dissolution will be manifested in different extents and have different outcomes. A preferable scenario (Transformation) is then identified for its lower level of ideological conflict. In the preferable scenario, thanks to scientific knowledge on the way human nature responds to nudges and incentives, public policy specialists will activate human tendency for respect and reciprocity, and a shift in human understanding towards new economic values will be enacted. Preliminary policy guidelines to achieve this scenario are finally discussed.
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