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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

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DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

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Reference ( 52 ) 〈TOP〉
  1. 2.吳青松(1998),現代行銷學,台北,智勝文化事業股份有限公司。
    連結:
  2. 3.吳炫達(2004),影響拍賣網站消費者對於賣方信任與競標意願之研究,國立成功大學國際企業研究所碩士論文。
    連結:
  3. 6.林建煌(2005),行銷管理,台北,華泰文化事業股份有限公司,三版。
    連結:
  4. 7.林建煌(2005),消費者行為,台北,智勝文化事業股份有限公司,初版。
    連結:
  5. 8.卓詠欽(2008),美容資訊社群網站中成員滿意度、意見領袖特質對使用行為影響之研究,國立台灣師範大學圖文傳播所碩士論文。
    連結:
Times Cited (1) 〈TOP〉
  1. 蕭慧芳(2012)。國片電影類型及行銷策略對消費者行為之影響。國立臺北教育大學文化創意產業經營學系學位論文。2012。1-79。
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