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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

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DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

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ACI:

Data Source: Academic Citation Index (ACI)
As Taiwan's largest Citation Index, we currently have on record all Humanities, and Sociology journals that were published in Taiwan. The number of periodicals that are published on a regular basis total around 400 different types. If periodicals that were added to the collection but then halted are counted as well, the number of periodicals total over 500 types. Every year we announce the recorded periodicals' impact factor, etc. to the public, and allow scholars utilize our materials to carry out academic research for free.

Impact Factor: The statistic indicating the average number of times a journal's articles published in the past two years have been cited in the counting year.
Formula: (Number of cites in counting year to articles published in the span of two years ) ÷ (Number of articles published in the span of two years)
Example: The impact factor in 2010 (determined in 2011)
In 2009, Journal A published 15 articles, and these 15 articles were cited 20 times in 2010.
In 2008, Journal A published 16 articles, and these 16 articles were cited 30 times in 2010.
→ →2010's Impact Factor = (20+30) ÷ (15+16) = 1.61 =(20+30)÷(15+16)≒1.61

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What is "Preprint"?

In order to provide readers the forefront academic information, after articles are accepted to publish in the journal, we publish them in network before they're printed. Those "on-line first articles" are called the "preprint articles". The preprint articles do not have volume No., page No., publication date, but can be identified by the DOI number. 「 http://dx.doi.org/ 」 Link to the latest version of the article.

How to cite Preprint Articles?

Please use the online publication date and the DOI number of the preprint article to cite the literature.

Cited example (may vary with different formats you cited):

Author name. Article name. Journal name. YYYY/MM/DD online publish in advance.

doi:DOI Number

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Abstract

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Chinese/English Abstract :

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Times Cited :

中華傳播學會 Publishing 』

8期
Total1Pages
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1

電視新聞性置入行銷:行銷視野之探討

蔡樹培(Shu-Pei Tsai)

10.6195/cjcr.2005.08.01 DOI

Reference(12) Times Cited(19) Download Download PDF Add to Cart Add to Cart Track Track

2

“置入性行銷”是電視媒體的甜點還是雞肋?

黃國師(Lionel Huang)

10.6195/cjcr.2005.08.02 DOI

Times Cited(23) Download Download PDF Add to Cart Add to Cart Track Track

3

“置入性行銷”:新聞與廣告倫理的雙重崩壞

林照真(Caroline Lin)

10.6195/cjcr.2005.08.03 DOI

Reference(13) Times Cited(29) Download Download PDF Add to Cart Add to Cart Track Track

4

電視置入性行銷之規範:政治經濟學觀點的初步考察

劉昌德(Chang-De Liu)羅世宏(Shih-Hung Lo)

10.6195/cjcr.2005.08.04 DOI

Reference(27) Times Cited(15) Download Download PDF Add to Cart Add to Cart Track Track

5

產品訊息疑似置入電視偶像劇之研究

徐振興(Chen-Hsing Hsu)黃甄玉(Jhen-Yu Huang)

產品訊息產品置入置入性行銷電視偶像劇product informationproduct placementtelevision trendy drama

10.6195/cjcr.2005.08.05 DOI

Abstract | Reference(31) | Times Cited(37) Download Download PDF Add to Cart Add to Cart Track Track

6

政府運用“置入性行銷”從事菸害防制工作之初探性研究

王毓莉(Yu-Li Wang)

理念行銷置入性行銷菸害防制健康傳播idea marketingproduct placementtobacco controlhealth communication

10.6195/cjcr.2005.08.06 DOI

Abstract | Reference(74) | Times Cited(26) Download Download PDF Add to Cart Add to Cart Track Track

7

置入?植入?製入?智入?從多元面向觀點檢視置入性行銷

許安琪(An-Chi Hsu)

10.6195/cjcr.2005.08.07 DOI

Reference(32) Times Cited(20) Download Download PDF Add to Cart Add to Cart Track Track

8

新聞“置入性行銷”的危機:一個探索媒體“公共利益”的觀點

劉蕙苓(Huei-Ling Liu)

置入性行銷公共利益公共性新聞倫理product placementpublic interestpublicnessethic of journalism

10.6195/cjcr.2005.08.08 DOI

Abstract | Reference(47) | Times Cited(8) Download Download PDF Add to Cart Add to Cart Track Track

9

探討廣告商介入電視新聞產製之新聞廣告化現象:兼論置入性行銷與新聞專業自主

陳炳宏(Ping-Hung Chen)

新聞廣告化新聞專案電視新聞置入性行銷新聞專業性advertising influence on news contentadvertorialnews professionalismproduct placementtelevision news

10.6195/cjcr.2005.08.09 DOI

Abstract | Reference(53) | Times Cited(38) Download Download PDF Add to Cart Add to Cart Track Track

10

“新聞”概念的再思考:本土新聞批評史中語言學分析的現代性與後現代性

王孝勇(Hsiao-Yung Wang)

批判取向語言學後現代性現代性結構主義語言學新聞批評史critically oriented linguisticspostmodernitymodernitystructuralist linguisticsjournalism history

10.6195/cjcr.2005.08.10 DOI

Abstract | Reference(76) | Times Cited(3) Download Download PDF Add to Cart Add to Cart Track Track

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