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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

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DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

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Times Cited : (2)

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What is "Preprint"?

In order to provide readers the forefront academic information, after articles are accepted to publish in the journal, we publish them in network before they're printed. Those "on-line first articles" are called the "preprint articles". The preprint articles do not have volume No., page No., publication date, but can be identified by the DOI number. 「 http://dx.doi.org/ 」 Link to the latest version of the article.

How to cite Preprint Articles?

Please use the online publication date and the DOI number of the preprint article to cite the literature.

Cited example (may vary with different formats you cited):

Author name. Article name. Journal name. YYYY/MM/DD online publish in advance.

doi:DOI Number

Basic Information

Language : Traditional Chinese

Available From: : 2011年

College of Business > 國際企業學系碩士班

Social Sciences > Management

Publisher

Tankang University

Taiwan

淡江大學 Publishing 』

2012年
Total3Pages
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1

併購與籌建新廠此兩種進入外國市場方法的分析–價格競爭模型

江巾懿

併購籌建新廠價格競爭AcquisitionGreenfieldBertrand Model

10.6846/TKU.2012.00922 DOI

Abstract | Reference(27) Download Download PDF Add to Cart Add to Cart Track Track

2

中國智慧財產權執行不力下之國際合資問題研討

潘啟明

國際合資直接投資智慧財產權侵犯保護joint ventureforeign direct investmentintellectual property rightsinfringementprotection

10.6846/TKU.2012.01106 DOI

Abstract | Reference(59) Download Download PDF Add to Cart Add to Cart Track Track

3

政府資金挹注、不良放款購買與銀行利差決策:或有請求權分析法

黃鈺婷

銀行利差政府紓困計畫不良放款資金挹注或有請求權分析法Bank Interest MarginTARPTroubled-LoanCapital InjectionContingent Claim Analysis

10.6846/TKU.2012.00472 DOI

Abstract | Reference(66) | Times Cited(1) Download Download PDF Add to Cart Add to Cart Track Track

4

數位匯流下有線電視產業未來發展之關鍵

謝依凡

數位匯流聯網電視有線電視有線廣播電視法Digital ConvergenceConnected TVCATVCable Radio and Television Act

10.6846/TKU.2012.01027 DOI

Abstract | Reference(107) | Times Cited(2) Download Download PDF Add to Cart Add to Cart Track Track

5

價格折扣與限制性促銷對知覺品質和購買意願之影響

朱冠宇

促銷活動限制性促銷人格特質知覺品質購買意願PromotionRestricted PromotionPersonalityPerceivedqualityPurchase Intention

10.6846/TKU.2012.01133 DOI

Abstract | Reference(72) | Times Cited(3) Download Download PDF Add to Cart Add to Cart Track Track

6

不同文化群體在購買綠色產品時之比較研究

張瑚娜

綠色產品綠色消費者行為綠色行銷跨文化行銷計畫行為理論Green ProductsGreen Consumer BehaviorGreen MarketingCross-cultural MarketingTheory of Planned Behavior

10.6846/TKU.2012.00339 DOI

Abstract | Reference(92) | Times Cited(6) Download Download PDF Add to Cart Add to Cart Track Track

7

“我可能不會愛你”—品牌愛戀者品牌轉移之探究

葉福茂

品牌愛戀品牌依戀品牌轉移敘說研究品牌隔離Brand LoveBrand AttachmentBrand SwitchingNarrative InquiryBrand Detachment

10.6846/TKU.2012.01277 DOI

Abstract | Reference(61) Download Download PDF Add to Cart Add to Cart Track Track

8

網購價值對台灣消費者網購行為影響之研究

翁知暉

網路購物網購價值知覺犧牲網購態度網購意圖online shoppinge-consumer valueperceived valueattitudebehavior intention

10.6846/TKU.2012.00527 DOI

Abstract | Reference(94) | Times Cited(5) Download Download PDF Add to Cart Add to Cart Track Track

9

有機商品購買行為之研究—以不同生態意識區隔

張儀婷

有機商品計畫行為理論生態意識區隔Organic ProductsTheory of Planned BehaviorEcological Conscious Consumer Behavior

10.6846/TKU.2012.00915 DOI

Abstract | Reference(73) | Times Cited(9) Download Download PDF Add to Cart Add to Cart Track Track

10

政府援助計畫、權益報酬風險與違約風險機率:選擇權評價分析

李致緯

援助方案違約風險機率權益報酬風險選擇權評價分析TARPEquity RiskDefault RiskOption Model

10.6846/TKU.2012.00403 DOI

Abstract | Reference(40) | Times Cited(1) Download Download PDF Add to Cart Add to Cart Track Track

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