Projecting Taiwan: Taiwan's Public Diplomacy Outreach

Paul S. Rockower

《Issues & Studies》 47卷1期 (2011/03) Pp. 107-152

https://doi.org/10.7033/ISE.201103_47(1).0004

並列摘要

Because of its diplomatic isolation, Taiwan has used, and continues to rise, public diplomacy as a vital medium for presenting its values and utility in the international community while bypassing issues of recognition. This article examines Taiwan's public diplomacy and soft power projection. It analyzes Taiwan's public diplomacy outreach and evaluates its public diplomacy strategies and tactics by focusing on Taiwan's ability to present its utility relevance, and values to the international community. It assesses Taiwan's public diplomacy institutions and tools, and the instruments employed to implement public diplomacy outreach. Further, more, it examines Taiwanese soft power and the elements that enhance its ”power of influence.” The author categorizes Taiwan as a ”middle power” and compares its public diplomacy efforts to those of similar middle power slates, especially in relation to the public diplomacy strategy of niche diplomacy.

並列關鍵字

public diplomacy ； soft power ； cultural diplomacy ； nation branding ； gastrodiplomacy

參考文獻

(Agence France Presse. 2010. "Taiwan to Challenge China's 'Soft Power'." Agence France Presse, February 17.).

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Batora, Jozef(2006).Public Diplomacy between Home and Abroad: Norway and Canada.Hague Journal of Diplomacy.1(1),53-80.

(BBC Worldwide Monitoring. 2008. "Lebanese, Arab Officials React to Doha Agreement, Praise Qatari Role." BBC Worldwide Monitoring, May 22.).

Booth, Robert. 2010. "Taiwan Launches 'Gastro-Diplomacy' Drive." Guardian, August 8. http://www.guardian.co.uk/world/2010/aug/08/taiwan-launches-gasto-diplomacy-drive (accessed on December 11, 2010).