- 期刊
2010～2020十年間臺灣獨立音樂與主流音樂專輯封面視覺設計的影響和對比
The Impact of Visual Design of Album Covers and its Contrast between Taiwanese Indie Music and Pop Music from 2010 to 2020
摘要
本研究旨在探討臺灣獨立音樂與主流音樂專輯視覺設計的差異，以及金曲獎對於獨立樂團帶來的影響，正在學習視覺設計、印刷相關設計時，發現兩者間音樂專輯設計有「藝術創作繪畫、插畫或人像攝影後製創作」、「文字設計表現形式」、「使用色彩」這三項因素的差異性，從此可以看出獨立音樂與主流音樂的專輯對比；獨立音樂和主流音樂必無明確的分界線，現有的研究、討論仍有限制，因此本研究僅針對清晰且明確的視覺設計來進行分類與研究。研究對象不限制年齡，發佈對象為平常喜愛聽華語音樂的人以及各樂團社群平台，發放兩次問卷，總共收集有效問卷500份，第一次問卷為調查獨立音樂專輯與主流音樂專輯，第二次問卷則以第一次問卷結果為延伸，本研究將根據最主要的第二次問卷統計分析各項研究問題。
並列摘要
There The research aims to study the difference of visual design between Taiwanese indie and pop music album covers and the impact of Golden Melody Awards on indie bands. While learning visual design and print design, we found that the contrast between indie music albums and pop music albums can be seen from their differences in ＂painting, illustration, or portrait photography editing, ＂text designs,＂ and ＂usage of colors.＂ There is little demarcation between indie music and pop music, which makes existing studies and discussions still limited; therefore, the research focuses only on clear and definite visual designs for classification and study. Our questionnaires were distributed to Mandarin music lovers and released on social media platforms for bands, without any age limit for research participants. We distributed the questionnaires twice and retrieved totally 500 valid ones. In the first round survey we investigated into indie music albums and pop music albums, and after that we extended the results of the first round in the second round according to which we performed statistical analysis to analyze research questions.