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数智赋能商务英语跨境电商人才培养体系建设及实施

The Construction and Implementation of a Cross border E-commerce Talent Training Mechanism for Business English Empowered by Digital Intelligence

摘要


数智赋能商务英语跨境电商人才培养体系建设及实施摘要:数智赋能下商务英语应用型人才培养模式,培养的是商务英语语言+跨境电商实务+跨文化交际技能的人才,契合国家“新文科”“交叉学科”“一带一路”发展战略。通过校企联动,采用虚拟情境+思维活动+应用活动交叉融合方式与企业合作搭建小种子工作室,建立数字教育资源共建共享机制。将实验类课程与其他相关课程深度融合,开展项目式学习与个性化培养有机结合,发掘学生比较优势,打造全流程多站式教学实践中心。通过推动商务英语语言类课程与专业类课程工具性、人文性和商务性高效协同,培养深植民族自信,具备创新理念和风险意识的人才。

並列摘要


The Construction and Implementation of a Cross border E-commerce Talent Training Mechanism for Business English Empowered by Digital Intelligence Abstract: The business English application-oriented talent training mode under the digital intelligence empowerment is to train business English talents with language+cross-border e-commerce practice+cross-cultural communication skills, which is in line with the national development strategy of "new liberal arts", "interdisciplinary" and "the Belt and Road". Through the linkage between schools and enterprises, the training mechanism adopts a cross integration approach of virtual context+ thinking activities +application activities by collaborating with enterprises to build a small seed studio. The course mechanism can deeply integrate experimental courses with other related courses, organically combine project-based learning with personalized training, explore students' comparative advantages, and create a full process and multi-stop teaching practice center. The course mechanism can cultivate the talent with national confidence, innovative concepts and risk awareness by promoting efficient collaboration between business English language courses and professional courses in terms of instrumental, humanistic, and business aspects.

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