- 期刊
Discussion on Business Models of Alibaba and Amazon in Three Operating Directions
摘要
In the Internet economy, two Internet giants with e-commerce platforms as their main business models: Alibaba and Amazon, occupy market leadership positions in China and the US respectively. The main businesses of the two companies are Taobao and Amazon.com. Due to the market environment and development history, the initial business models of the two websites are different, namely C2C and B2C. As Alibaba's main financial industry, Alipay provides services such as mobile payment, mutual funds, and lending, while Amazon Pay is only used as a mobile payment platform. The reason for this phenomenon is that the trading habits of customers in the Chinese and American markets are different, and the regulatory systems in the two markets are also different. AWS is a professional cloud computing service provided by Amazon. Alicloud, founded in 2009, is the world's leading cloud computing and artificial intelligence technology company. Comparison with Ali cloud, AWS cloud services is more mature, such as large data calculation, open storage the performance of these services are much better than Ali cloud, all over the world use access quickly, costs are for Ali cloud does cost more. In the process of exploring new products and new business models, Alibaba and Amazon have also made mistakes, investing a lot in products that are ultimately unprofitable or difficult to occupy the market, such as Alibaba's search engine and Amazon's Fire Phone.