Under the background of the development of hand-pulled noodles economy in the new era, through the investigation and study of hand-pulled noodles culture in Qinghai, Gansu and other provinces, this paper focuses on the analysis and puts forward six targeted suggestions. It is pointed out that the most important thing is to change the way of thinking, innovate the way of marketing, and promote the hand-pulled noodles economy to be bigger and stronger bit by bit.