- 學位論文
求職詐欺法律知識視覺化互動資訊圖表之創作研究
Research on the Creation of Interactive Information Graphics for Visualizing Legal Knowledge on Job Scam Prevention
摘要
台灣的詐欺問題日益猖獗，求職詐欺逐漸成為詐騙集團常用的手段。被害人多為18至39歲的年輕人，除了遭受金錢損失外，還可能被迫成為詐騙集團的代罪羔羊。為避免民眾受騙，政府雖然積極利用媒體製作許多宣導短片，但由於法律見解過於抽象，並且缺乏對使用者需求的研究，導致宣導效果不佳十分可惜。本研究主旨在於將求職詐欺的宣導視覺化展現，針對8名被害人的被害歷程進行半結構深度訪談，構建出5個求職詐欺歷程與21個詐騙特徵，並提出8項防制建議。此外，以原型法搭配受試者配對設計準實驗法，邀請18至39歲的青年共180人參與實驗，比較靜態式、動態式和互動式三種資訊圖表，在求職詐欺中何者吸引力與理解力最高。結果顯示，互動式資訊圖表在求職詐欺宣導中最為有效。本創作根據前兩項研究結論，將互動資訊圖表以敘事模式結合動態演繹，並增加選項讓使用者選擇以提高學習效果，創作出三件互動式動態資訊圖表的多媒體作品，並在創作期間與使用者討論並評估創作內容，加以持續更新改善，提供使用者更完整的求職詐欺歷程體驗，方能對應更清楚的法律知識。此研究結果可應用於未來政府防制詐欺宣導的資訊呈現，讓民眾更瞭解詐欺手法與如何保護自己。
並列摘要
In recent years, Taiwan's fraud problem has been increasingly rampant. with job fraud, gradually becoming a common tactic used by scam syndicates. Victims are mostly aged 18 to 39, who not only suffer financial losses but may also be forced to become scapegoats for the fraud syndicates. Although the government has actively used media to produce many promotional videos to prevent the public from being deceived, the effectiveness has been disappointing due to the abstract legal concepts and lack of research on user needs. This study aims to visualize job fraud prevention by conducting semi-structured in-depth interviews with 8 victims, constructing 5 job fraud processes and identifying 21 fraud characteristics, and proposing 8 prevention recommendations. Additionally, using a prototype method paired with a quasi-experimental design, 180 young people aged 18 to 39 were invited to participate in an experiment comparing the attractiveness and comprehensibility of three types of infographics: static, dynamic, and interactive. The results showed that interactive infographics were the most effective in job fraud prevention. Based on these results, three multimedia works combining interactive infographics with dynamic narration were created, incorporating user feedback for continuous improvement. This approach provides a comprehensive job fraud experience and clearer legal knowledge, applicable to future government fraud prevention efforts, helping the public better understand and protect themselves against fraud tactics.