平面構成形式對視覺注意力的影響

本研究探討三角形、圓形、方形三種基本幾何元素搭配日常生活中常見的「裝飾圖樣」，對不同背景受試者的視覺注意力影響。透過法則中最基本的四種移動方式，加上旋轉所衍生出的另外三種，共七種移動方式與三種幾何圖形，製作出21個樣本，研究分為兩個部份進行，第一部份使用「實驗法」，採用眼動追蹤及腦波偵測二項穿戴式裝置蒐集受試者的反應數據，並透過搜尋測試了解不同背景受試者對不同組合樣本對於視覺注意力的影響；第二部份使用「問卷調查」法，收集有無設計教育背景者對於平面構成的認知及喜好度，最後將兩部份的結果，利用SPSS進行分析。得到結果如下：1.無設計背景的受試者在經過簡單教學後，眼動軌跡與有設計背景者相似。另外，有設計背景的受試者在測試過程中，相較於其他不同背景的受試者，專注度較為放鬆。2.在樣本中對受試者有意義的單位圖案，可以吸引注意力並驅動眼球運動，並在喜好度上反應出來。3.三種基本幾何圖形在「單位圖案」及「幾何元素移動方式」的辦識上具有顯著差異影響視覺判斷。結果可供設計相關學門之課程設計及商品圖案設計參考。

Keywords

裝飾圖樣；幾何圖形；視覺注意力；腦波；眼球追蹤

Parallel abstracts

This study explores the effect of three basic geometric elements, triangle, circle, and square, on the visual attention of subjects with different backgrounds when combined with common "decorative patterns" in daily life. Through the four most basic movement methods in the law, plus the other three derived from rotation, a total of seven movement methods and three geometric figures were used to produce 21 samples. The research is divided into two parts. The first part Using the "experimental method", two wearable devices of eye movement tracking and brain wave detection are used to collect the subject's response data, and through the search test to understand the influence of different background subjects on different combinations of samples on visual attention; The second part uses the "questionnaire survey" method to collect the cognition and preferences of people with or without design education background for graphic composition. Finally, the results of the two parts are analyzed by SPSS. The results are as follows: 1. After simple teaching, the eye movement trajectories of subjects without design background are similar to those with design background. In addition, subjects with a design background were more relaxed during the test than subjects with different backgrounds. 2. The unit pattern in the sample that is meaningful to the subject can attract attention and drive eye movement, and reflect it in liking. 3. There are significant differences in the "unit pattern" and "geometric element movement" of the three basic geometric figures, which affect visual judgment. The results can be used as a reference for course design and product pattern design of design-related disciplines.