In this paper, a multiobjective fractional bilevel programming problem is considered and optimality conditions using the concept of convexifactors are established for it. For this purpose, a suitable constraint qualification in terms of convexifactors is introduced for the problem. Further in the paper, notions of asymptotic pseudoconvexity and asymptotic quasiconvexity in terms of convexifactors are given and using them sufficient optimality conditions are derived.