白肉雞產業策略聯盟附加價值分享方式之研究

A Study on the Value-added Sharing System of Strategic Alliance in Broiler Industry

黃炳文(Biing-Wen Huang) ； 邵敬之(Ching-Chih Shao) ； 馮誠萬(C.W. Feng)

《台灣農學會報》 9卷1期 (2008/02) Pp. 73-88

https://doi.org/10.6730/JAAT.200802_9(1).0006

摘要

白肉雞產業策略聯盟試辦推動之「分業、分責、分享」制度，雖立意甚佳，然其分享方式的設計略有爭議，以致各業參與意願不高。本研究運用附加價值的概念，提出新的分享方式。據以估算各業的附加價值，瞭解各業對整體白肉雞附加價值的貢獻程度，以作為分享的基礎，此將可改善現行制度的缺點，並有助於促進「強者」結盟。各業的附加價值雖會受價格變動影響，但種雞－肉雞－飼料業的附加價值比率結構大致維持穩定，其所佔比率分別為17%、52%、31%。加入電宰業的附加價值分享方式，依全雞價格推算小雞、飼料、毛雞價格的估計值，與相對應的實際值頗為接近，故此分享方式亦可作為策略聯盟相關協商的基礎。

關鍵字

附加價值 ； 分享方式 ； 策略聯盟

並列摘要

Strategic alliance in broiler industry experimentally implemented the institution of enterprise sharing responsibility and profit among segments. Although its idea is very good, there are some arguments about its profit sharing. That resulted in lower participation willingness among segments. This study applies the concept of value-added to propose the new sharing institution. Value-added in every segment will be estimated to figure out its contribution in whole industry. That will provide the basis of profit sharing for every segment enterprise. This value-added sharing institution would improve the shortcomings of current institution and encourage strong enterprises to joint alliance. Even though the value-added among segments would little change by the variation of price, the structural ratio among breed, growing and feed segments still keep stable, which ratios are 17%, 52% and 31% respectively. When the process segment would be included in the sharing institution, the prices of chick, feed and chicken could be estimated based on the price of broiler. Because those estimated values are very close to the real values, those could regard as negotiation basis in strategic alliance.

並列關鍵字

Value-added ； Profit sharing ； Strategic alliance