投資組合理論應用於企業多角化策略可行性之研究

A Study on the Feasibility of the Application of "Portfolio Model" on the Strategy of Diversification in Direct Investment

康信鴻(Hsin-Hong Kang) ； 廖光將(Kuang-Chiang Liao)

《臺大管理論叢》 10卷1期 (1999/12) Pp. 171-197

https://doi.org/10.6226/NTURM1999.10.1.171

摘要

Markowitz的投資組合理論一般被用在證券投資的選擇上，其理論是否能適用於企業的多角化策略？是令人關心的問題。本研究的目的，即透過檢定投資組合理論的基本假設，來檢討Markowitz投資組合理論應用在企業多角化決策上的可能性，並企圖透過調整投資組合理論，使其適用於企業的多角化策略，提供集團企業管理者做為決策之輔助工具。
本研究透過透過問卷調查與分析，檢定投資組合理論的基本假設，並探討集團企業多角化的現況。

關鍵字

多角化 ； 投資組合 ； 投資

並列摘要

While ”portfolio model” has been applied commonly in the choice of portfolio investment, whether the theory can be applied to the strategy of diversification in real (or direct) investment is still questionable. The main purpose of the paper is to discuss the feasibility of the Markowitz's ”portfolio model” to be applied on the strategy of diversification in direct investment. Using the survey, the paper performs tests and discusses whether the basic assumptions of ”portfolio model” are satisfied on the strategy of diversification in direct investment or not.

並列關鍵字

Diversification ； portfolio ； Investment

參考文獻

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