進入WTO後我國區域競爭力提升之研究－以高雄為例

The Study on how to Upgrad ROC's Regional Competitiveness after her Entry into WTO-The Case of Kuohsiung City

汪明生(Ming-Shen Wang) ； 黃國良(Gow-Liang Huang)

《中國行政評論》 7卷3期 (1998/06) Pp. 1-18

https://doi.org/10.6635/cpar.1998.7(3).01

摘要

加入WTO對台灣之衝擊及其因應措施之研究實是當前台灣各界所最關切之課題，本文特從區域競爭力提升之觀點切入，探討區域經濟之興起，面臨之挑戰，地區行銷之作法，並發展出其相關之問卷，以了解南部公務員對「地方發展」之看法，期提出結論與建議，以有助於高雄地區在台灣加入WTO後之區域競爭力。

關鍵字

區域競爭力 ； 地區行銷 ； 世界貿易組織

並列摘要

For Taiwan people, one of the most urgent issue for now must be the study on the impact towards Taiwan by joining WTO and how to cope with that influence. In this paper, we based on the perspective of upgrading the regional competitiveness, explored the emergence of regional economy, the challenges of regional development and the strategies of region marketing; we also developed related questionnaires to understand how the officer working in South Taiwan think about ”regional development”. Our purpose is to provide with some conclusion and suggestions which can benefit Kaohsiung's regional competitiveness after Taiwan entry into WTO.

並列關鍵字

Regional competitiveness ； Place Marketing ； World Trade Organization (WTO)