Addressing customer misbehaviors fundamentally and timely has become a significant challenge faced by industries. Little research has taken customers as their analytical focus. The research was hence conducted to present the causes of customer misbehaviors by focusing on customers and drawing upon the literature of service encounter with dimensions of individual dissatisfaction with service and antecedent negative moods, service scape, and service personnel. The data was collected by using questionnaire and examined with SEM. The results appeared that the three dimensions have the effect on the causes of customer misbehaviors simultaneously, which indicated managerial implication of each dimension and made a contribution to future work.