傳統農民曆轉化數位型態之研究－以「頂泰山巖」E民曆為例

農民曆是傳統曆法之一，許多亞洲國家和地區的人民仍會使用農民曆來推算傳統節氣，安排農耕生產，甚至生活行程，它不僅是一部生活百科全書，也影響著常民的生活行為，其重要性不言可喻。在人工智慧化時代，傳統文化商品透過數位優化增加商品附加值已是必然的趨勢，農民曆轉化為數位型態具有輕便時尚、互動娛樂、形式多樣等優勢，但也面臨諸如閱讀體驗不佳、資訊不易詳細查閱、操作不夠靈活方便等問題。本研究從使用者體驗的角度，根據通用設計原則及人因分析，以新北市「頂泰山巖」E民曆為研究案例，透過客觀認知實驗和主觀語意評量，探討研究案例對使用者體驗造成不良影響的原因，並結合專家訪談整理分析數位農民曆之通用設計指南。最後，運用設計指南重新設計數位農民曆，將大眾對文化商品「附加價值」的認知，以及從對科技功能的刻板印象回到「人性」與「文化」的本質。

關鍵字

數位文化商品；農民曆；使用者體驗；通用設計；人因分析

並列摘要

Chinese Almanac is one of the traditional calendars. It serves as not only an encyclopedia for life but also an influencer on people's daily life. It bears indescribable importance. In the age of AI, it is inevitable that additional value grows on traditional and cultural commodities through digital improvement. The digitalization of Chinese Almanac offers advantages such as easy use, fashionable style, interactive entertainment, diversified forms, and others while facing issues such as lack of experience-based reading, ambiguous information, operation troubles, and others. This study gives an exploration into the causes of the negative impact of the studied sample on users' experience from the user's perspective and in accordance with universal design principles and human cause analysis as well. With ＂Taishan-uptemple＂ E- Almanac in New Taipei City used as the case of study, objective recognition experiment and subjective semantic evaluations are employed in this study in order to organize and study the universal design guidelines for digital Chinese Almanac in combination with expert interviews. At last, the digital Almanac is redesigned so that the cultural commodities will be viewed by the public as something connected to human nature and culture rather than a stereotyped scientific feature.

並列關鍵字

Digital Cultural Product ； Chinese Almanac ； User Experience ； Universal Design ； Human-Computer Interaction

參考文獻

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