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瞥療產業實施平衡計分卡的问题探討

The Implementation of the Balanced Scorecard in Hospitals

摘要


近年來醫療產業由於消費者意識抬頭、全民健保的實施、醫療政策的改變,使得競爭劇烈,醫療院所的管理者為求生存及發展,必須制訂策略以為因應。然而從策略的擬定到落實為實際行動,需有一套有系統的方法來引導,平衡計分卡即是一項將策略轉化為實際行動的管理工具。平衡計分卡指出傳統財務績效的缺點,強調透過四個構面的績效衡量指標,來將策略轉化為實際行動,並藉此創造競爭優勢。平衡計分卡的概念很簡單,但實際實施及落實確有相當的困難,本文提出建立平衡計分卡的10大步驟及實施的要點,希望提供有志導入平衡計分卡的醫院參考。此外,本文亦提出實施過程中常產生的迷思及困難,希望提醒注意務過份強調其優點,應注意成本及效益的考量,並期望能協助導入的醫院降低引進制度的成本。

並列摘要


As the increasing competition, customer expectation and change of medical policy, the hospitals are forced to seek out new ways to create competitive advantage for survival and development. The balanced scorecard, which offers a framework for translating strategic objectives into performance measurements that measure the effects of implemented strategies and provide feedback on the performance of strategic initiatives, is a potent new management tool for hospitals to meet those challenges. The balanced scorecard points out the limitation of financial performance indicators and encourages the four dimensional performance indicators: staff development, internal efficiency, customer satisfaction and long-term financial performance. The concept of balanced scorecard is quite easy, but moving from concept to practice is often difficult. This article provides some suggestions including 10 steps for scorecard development and six guidelines that should be reminded for hospitals interested in the balanced scorecard. Besides, the article which points out some puzzles and obstacles associated with the implementation of the balanced scorecard tries to draw the attention not to overemphasize the advantages of the balanced scorecard.

參考文獻


王河清、童超塵(2001)。運用平衡計分卡建構新策略管理制度-以醫療產業為例。醫院。34(4),7-15。
吳安妮(1997)。「平衡計分卡」轉換策略為行動(上)。會計研究月刊。134,133-139。
吳安妮(1997)。「平衡計分卡」轉換策略為行動(中)。會計研究月刊。135,102-115。
吳嘯(2000)。平衡計分卡實施時應考慮的課題。會計研究月刊。179,35-40。
周齊武、Kamal Haddad、吳安妮、李惠娟(2001)。平衡計分卡於服務部門之應用-以資訊部門為例(一)。會計研究月刊。192,99-105。

被引用紀錄


Huang, I. F. (2013). 實施平衡計分卡於台北市一所文理補習班之行動研究 [master's thesis, Tamkang University]. Airiti Library. https://doi.org/10.6846/TKU.2013.00965
林靖傑(2013)。醫院評鑑制度的實施與檢討-以臺大醫院為例〔碩士論文,淡江大學〕。華藝線上圖書館。https://doi.org/10.6846/TKU.2013.00682
洪揚理(2009)。應用平衡計分卡建構商業銀行授信業務相關部門之績效評估衡量指標-以第一銀行為例〔碩士論文,國立屏東科技大學〕。華藝線上圖書館。https://doi.org/10.6346/NPUST.2009.00290
林毅志(2012)。地區醫院應用平衡計分卡導入心導管中心的模式探討〔碩士論文,國立臺灣大學〕。華藝線上圖書館。https://doi.org/10.6342/NTU.2012.00992
林玉雯(2007)。成功推動平衡計分卡過程中之關鍵因素-以某公立區域教學醫院長期照護策略核心團隊為例〔碩士論文,國立臺灣大學〕。華藝線上圖書館。https://doi.org/10.6342/NTU.2007.10148

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