- 期刊
社群媒體在成人教學上的應用初探
A Preliminary Exploration of the Application of Social Media in Adult Teaching
摘要
值此網際網路蓬勃發展的時代，社群媒體已經成為大部分人生活的一部份，並讓許多人不知不覺投入其中。究竟社群媒體為何如此吸引人？如果成人教學課程與活動設計，及其所使用的數位平台能具有社群媒體般的功能，應能發揮更大的教育功效。就此而言，成人教育者如何善用社群媒體的特性強化學習者的參與和學習變成值得關注的課題。因此，本文透由文獻探究，綜合歸納社群媒體的特性、成人學習者及其使用數位媒體的特性，提供未來成人教學上的參考。結論指出：社群媒體之所以吸引使用者投注其中，在使用上具有媒體的豐富性、社會臨場感、網路的外部性、使用者亦是生產者，以及心流經驗等特性。就機構而言，具有近便性與適用性的特性。不過，教育者使用時必須考量成人學習者各種特性，如經驗、自主性和反思在學習上扮演的角色，以及學習者的年齡層╱世代、教育程度、城鄉與社經地位等數位落差情形。本文並提供一案例，使用Pratt等人的一般性教學模式為架構，說明在上述特性下，成人教育者如何將社群媒體融入教學之中，以回應成人學習者的特性。最後，本文依據上述一般性教學模式的5項元素和3種關係，歸納提出社群媒體在成人教學上應用原則，提供未來成人教學的參考。
並列摘要
In an era of booming Internet, social media have become a part of most people's lives, and left many people unconsciously involved. Why are social media so intriguing? If adult education program and activity design, and its LMS can have the function of social media, adult teaching would be able to play a greater educational role. Accordingly, how to make good use of the characteristics of social media to strengthen learners' participation and learning has become an important concern for adult educators. Therefore, by reviewing literatures, this paper synthetizes the characteristics of social media and the characteristics of adult learners and users of digital media, and then provides recommendations for future adult teaching. It is concluded that five characteristics of social media attract users to bet on it, including the media richness, the social presence, the externality of the networks, users being producers, and the flow experiences of the users. As far as institutions are concerned, social media are characterized by their convenience and applicability. However, educators must take into account learner's characteristics, such as experiences, autonomy and reflection in their learning. Also, it is necessary to concern the differences in terms of learners' ages/cohorts, education levels, digital gaps between urban and rural areas, and social and economic statuses. Further, this article provides an example of integrating social media into teaching according to the characteristics of the above-mentioned social media and adult learners by using Pratt and Associates' general model of teaching as a framework. Finally, based on 5 elements and 3 relationships of the above general teaching model, this paper summarizes the principles of the application of social media in adult teaching for future reference of adult teaching.