高雄市觀光產業發展之研究

The Development of Tourist Industries in Kaohsiung

林寶安(Po-An Lin) ； 王明輝(Ming-Huei Wang)

《服務業管理評論》 6期 (2008/12) Pp. 81-98

https://doi.org/10.29858/SIMR.200812.0006

摘要

本文目的在探討高雄市近年來在觀光產業與政策上的發展問題。藉助工商普查資料，本文發現高雄市在南部區域的觀光產業上，不論是產值、廠商、從業員工等方面，都佔據龍頭領導地位。尤其是具有整合各種觀光產業服游特性的旅行業，南部區域更是以高雄市馬首是瞻。本文因此認爲，高雄未來觀光休閒產業的發展，除了繼續推動本身的相關產業的建設外，更應該擴大高雄作爲進出南台灣、東台灣觀光旅遊的樞紐。

關鍵字

高雄市 ； 觀光產業 ； 旅行業 ； 門戶

並列摘要

This paper analyses the development of tourist industries and policy in Kaohsiung City. Using data from the Industry, Commerce and Service Census, we find that Kaohsiung is leading in value of production, units of enterprise and workforces in southern Taiwan's tourist industries. As a coordinator of tourist industries, the industry of travel agency in Kaohsiung also overwhelming southern Taiwan. Based on these advantages and improving tourist policy, this paper suggests that Kaohsiung City should enlarge her strategic role as the pivot for southern as well as eastern Taiwan tourism.

並列關鍵字

Kaohsiung city ； tourist industry ； industry of travel agency ； pivot