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Mapping the Intellectual Structure of Contemporary Electronic Commerce Research

探索當代電子商務研究之智慧結構

摘要


本研究之目的爲探索內含在當代電子商務研究文獻之智慧結構。本研究以書目計量學和社會網路分析技術爲研究方法;以2000年至2006年發表在SSCI及SCI期刊有關電子商務議題的研究文獻爲對象,共計分析了1,333篇文獻及2,8470筆參考文獻資料。研究結果呈現當代電子商務研究領域最具影響力的學者和文獻及其間的相關性;進一步描繪出當代電子商務研究領域的泛知識網路及闡明研究領域的發展及變化。

並列摘要


To map the intellectual structure of electronic commerce research in this century, this study identified the most important publications and the most influential scholars as well as the correlations among these scholar's publications. In this study, bibliometric and social network analysis techniques are used to investigate the intellectual pillars of the electronic commerce literature. By analyzing 28,470 citations of 1,333 articles published in SSCI and SCI journals in electronic commerce area between 2000 and 2006, this study maps an invisible network of knowledge of electronic commerce studies. The results of the mapping can help identify the research direction of electronic commerce research and provide a valuable tool for researchers to access the literature in this area.

參考文獻


Alba, J. W.,Lynch , J. G.,Weitz, B. A.,Janiszewski, C.,Lutz, R. J.,Sawyer, A. G.(1997).Interactive home shopping: Consumer, retailer, and manufacturer incentives to participate in electronic marketplaces.Journal of Marketing.61(3),38-53.
Bakos, J. Y.(1991).A strategic analysis of electronic marketplaces.MIS Quarterly.15(3),295-310.
Bakos, J. Y.(1997).Reducing buyer search costs: Implications for electronic marketplaces.Management Science.43(12),1676-1692.
Borgatti, S. P.,Everett, M. G.,Freeman, L. C.(2002).Ucinet for windows: Software for social network analysis.MA:Harvard.
Chandy, P. R.,Williams, T. G. F.(1994).The impact of journals and authors on international business research: A citation analysis of JIBS articles.Journal of International Business Studies.25(4),715-728.

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