透過您的圖書館登入
IP:18.116.239.195
  • 期刊
  • OpenAccess

The Impact of Quality of Online Banking on Customer Commitment

並列摘要


This article demonstrates the existence of a causal relationship between perceived quality, satisfaction and commitment in the context of online banking. The results show that the perceived quality heavily influences the commitment of customers and that this effect is direct and not mediated by satisfaction.

被引用紀錄


Boye, M. (2014). 顧客滿意度、信賴度及顧客承諾關係之評估-以甘比亞教師信用合作社為例 [master's thesis, National Pingtung University of Science and Technology]. Airiti Library. https://doi.org/10.6346/NPUST.2014.00112
王尚瑋(2012)。探討網路銀行持續使用意圖之研究〔碩士論文,國立中正大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0033-2110201613515717

延伸閱讀