本研究是「天主教輔仁大學附設醫院」之形象識別設計產學合作案,為呈現符合院方建立一個以天主教全人醫療理念提供身、心、靈完整醫療與照護目標的醫院形象,本研究透過文獻探討蒐集120張現有醫院形象識別並分析歸納,並進行6位學術類或宗教類專家的訪談,歸納並發展出天主教輔仁大學附設醫院的理念識別(Mind Identity)的五大核心概念為:愛、天主教、生命力、學校、醫療等,再依照這些概念萃取1.十字2.葉子3.手4.人形…等作為創意元素進行草圖繪製。為瞭解一般民眾對醫院形象的期待與市場需求,本研究從350張草圖中挑選24張進行風格測試,回收共730份問卷樣本,並參考量化資料結合質化研究成果逐步完成基本系統與應用系統之設計規劃。
This project is an Identity System Design for Fu Jen Catholic University Hospital, which is designed to provide a hospital image that in addition to providing resources from Fu Jen Catholic University's gerontology, social work, psychology, religion and art colleges and departments. Firstly we explores 120 existing hospital logos to analyze the induction, then processing in-depth interviews to six key people, summed up the Fu Jen Catholic University Hospital attached to the concept of Mind Identification Mind Identity five core concepts: love, Catholicism , Vitality, university, medical, etc., and then in accordance with the concept of extraction 1. Cross 2. leaves 3. Hands 4. Human ... as a creative element for sketching. In order to understand the expectation and market demand of the general public on the image of the hospital, this study selected 24 samples from 350 sketches to carry out the style test, and collected a total of 730 samples, and gradually completed the basic system and application designs with the quantification data.