應用比喻法於自然意象轉化

Natural Image Transformed Applying Figurative Expression

吳彥勳(Yen-Hsun Wu) ； 王則衆(Che-Chung Wang)

《實踐設計學報》 11期 (2017/11) Pp. 174-190

摘要

設計師常透過大自然擷取靈感，轉化成設計元素，利用不同的造形、材料與手法等進行創作，傳遞某種意象訊息，讓人們使用時體會出其中的巧思，進而加深對於產品的印象。本創作以轉化「自然意象」作為設計目標，推導出一套適用於自然意象特徵轉化於產品設計上之設計方法—比喻式自然意象轉化法，針對欲設計的產品主題選擇合適的自然意象，從中尋找意象關鍵語彙進行概念發想及實務創作，依此發展出：「Pebble」手機充電座、「Arashi」空氣機，以及「響遏行雲」藍芽音響。透過本創作的設計方法下，將複雜的創意演繹過程收斂使之更有脈絡，以產品形式來延續大自然的美學與感官體驗，賦予產品更加深刻的意義，使用者能獲得有別以往的產品體驗，感受體現設計者原始的設計構思，強化產品的印象與情感連結。

關鍵字

意象轉化 ； 比喻法 ； 設計創作

並列摘要

Many designers have been turning to mother nature for inspiration. Then they gradually adapt these inspiration into their own design elements. Designers pass on some imageries by using different shapes, materials and techniques in their creation. When users understand the ingenious of the design, they eventually have the product impression imprinted to their minds. The main purpose of my design study is to transform the ＂Nature Imagery＂ impression to my works. First to combine the natural sensation with product through metaphor and in the end to present the design element through product semantics and emotional design. I have derivated nature imagery to my design method and created my three works - ＂Pebble＂ mobile charger, ＂Arashi＂ air purifier and ＂Sound Pierced through Cloud＂ bluetooth speaker. This research proposed a basic design thinking mode which can transform the mother nature elements. These products awaken the users memory from their past recognition on nature and reform these imagery on the product design itself. Thus to discover the link between products and nature elements and to express the product in a brand new way.

並列關鍵字

Image Transformation ； Figurative Expression ； Design Creation