Facing the trend of market globalization, designers should develop the unique design languages and culture identification by mining from their own culture and tradition. In this study a creative design process based on the concept of three levels culture structure and symbol categorization is proposed for extracting the crucial culture features, and transforming culture symbol into modern design to meet the needs of the contemporary consumer market. To illustrate the feasibility of the proposed model, two case studies of the visual identity design of aboriginal tribe for Bsuring tribe and Dageeli tribe of Taroko is presented.