藝術博覽會的文化政治與機制運作：以台北國際藝術博覽會為例

今日國際藝術商業活動日益繁盛，對藝術場域與文化自主性的影響愈加深刻，藝術博覽會（以下稱藝博會）作為一展覽與活動事件，實為一種複雜的文化空間與符號文本，牽涉文化部署與再現政治。本文透過亞洲歷史最久也是台灣本土最具代表性的「台北國際藝術博覽會」（Art Taipei，以下稱台北藝博）之個案研究，從機制運作的資源分配、審查制度、展會空間政治，以及展商符號再現等面向，分析藝博會如何運作微觀權力以進行文化象徵符號、品味與價格的再生產，並對參與主體產生制約與造成自主性的影響。本文亦分析藝博會如何透過藝術／商業兩面性的操作以及識閾經驗的轉化，取得藝術場域的合法性並進行資本的轉換，藉此深入了解當今資本主義脈絡下的藝術品消費文化。

關鍵字

藝術博覽會；文化政治；兩面性（duplicity）；識閾性（liminality）

並列摘要

Today's booming international art business is having a growing influence on the art field and cultural autonomy. The art fair, which functions as an exhibition venue or facilitates event activities, is essentially a complex cultural space that, when viewed as a semiotic text, becomes a manifestation of the dispositif of culture and politics of representation. This paper is based on the case study of Art Taipei, the most representative local art fair in Taiwan and the longest running art fair in Asia. Through an examination of its mechanisms, in terms of resource allocation, censorship, spatial politics in the exhibition areas, and the representation of the exhibitors' symbols, the aim of this paper is to explore how the art fair exerts its subtle powers to reproduce cultural symbols, taste and values, and trace how the art fair shapes or conditions the participating exhibitors and affects cultural autonomy. Furthermore, in order to get a deeper understanding of the consumer culture of artworks in the context of contemporary capitalism, the article also analyzes how the art fair gains the legitimacy of the art field through the adoption of systemic art/business duplicity and transformative liminal experiences.

並列關鍵字

art fair ； cultural politics ； duplicity ； liminality

國際替代計量

藝術博覽會的文化政治與機制運作：以台北國際藝術博覽會為例

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