The development of technology brings a convenient life, but it also lead to the damage of ecological and social environment.In responding the rapid change of environment, organizations implement sustainable marketing to achieve the sustainability of economy, society and environment. This study explore the effects of Airline's Sustainable Marketing on enterprise image and customer loyalty. Base on literature review, this research develop the hypotheses to identify the relationship between green marketing, CSR (sustainable marketing) and corporate image, customer loyalty, and analyse with Structrual Equation Model. The responses provided by 368 airport passengers to a questionnaire investigating. The results show that corporate social responsibility (CSR) significantly correlated with corporate image and customer loyalty. Conclusions provide airlines management suggestions for future stewardship.