現代人的生活緊湊,往往沒有閒暇的時間看完整本書,有時想要快速閱讀書籍的資訊,卻因為資訊過於紊亂,不僅不知由何處入手,更必須耗費許多時間統整資訊。此外隨著現代人閱聽習慣的改變,3-5分鐘的短視頻已成為行動學習的主要媒介,因此類似抖音的短視頻平台也變成現代人的最愛。其實人們求知的欲望一直存在,只是沒有合適的方式有效率地解決這個問題。本研究發現了這個現象,因此以評估研究法設計出一個互動式影音串流之平台-「樂書」。此平台以群眾協作的方式,由愛書人製作書籍內容的短視頻上傳至「樂書」。消費者可以在平台上設定條件篩選有興趣的短視頻觀看,更可在平台上訂購書籍與影音檔案。本研究希望除了讓消費者養成閱讀的習慣,更可以讓人們因閱讀習慣的養成而形成富而好禮的社會風氣。
The purpose of this research is hopes that in addition to letting consumers develop the habit of reading, it can also allow people to form a rich and courteous social atmosphere due to the cultivation of reading habit. Modern people's lives are compact, and they often don't have free time to read the entire book. Sometimes they want to quickly read the information in the book, but because the information is too messy, not only does it not know where to start, but it also takes take much time to integrate the information. In addition, as modern people's listening habits change, short videos of 3-5 minutes have become the main media for action learning. Therefore, short video social platforms such as TikTok have also become modern people's favorites. In fact, people's desire for knowledge has always existed, but there is no suitable way to efficiently solve this problem. This research discovered this phenomenon, so an interactive audio-visual streaming platform-"Happy Reading" was designed based on the evaluation research method. On this platform, short videos of book content produced by book lovers are uploaded to "Happy Reading" in a collaborative manner by the masses. Consumers can set conditions on the platform to filter interested short videos to watch, and can even order books and video files on the platform.