Expectation gap, Corporate Social Donation and Innovation Investment‐‐An Empirical Study Based on China's A‐share Manufacturing Listed Companies

Jinjie Wan

《World Scientific Research Journal》 8卷3期 (2022/03) Pp. 373-384

https://doi.org/10.6911/WSRJ.202203_8(3).0046

摘要

The results show that: on the whole, enterprises with continuous expectation gap will significantly reduce innovation investment, reduce the enthusiasm of enterprises to fulfill social responsibility and reduce corporate social donation; Further research shows that corporate social donation acts as a partial intermediary variable in the role of the persistence of expectation gap on enterprise innovation investment. According to the research conclusion, this paper attempts to put forward more rational and practical suggestions for enterprises from the perspective of external governance of corporate social responsibility, improve the innovation level of enterprises, and then improve their own competitiveness and viability, so as to alleviate the pressure of enterprise transformation and performance.

關鍵字

Expected drop persistence ； Corporate social donations ； Innovation investment

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