- 期刊
Study of the Influence of WeMedia Economic Profit Behavior on the Internet Public Opinion Generation
摘要
In recent years, Internet public opinion events have brought great challenges to social governance, and the important driving force for the generation of Internet public opinion events is We Media. This paper analyzes the main driving force for We Media publishing Internet public opinion events, which is that We Media can obtain certain economic benefits by publishing Internet public opinion events. There are three main ways for We Media to obtain economic benefits, namely platform sharing, personal ads and live commerce. Based on these three profit ways, this paper proposes that adjusting the profit ways of We Media can affect Internet public opinion generation and help relevant institutions deal with Internet public opinion.
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