The combination of Marxism and the excellent traditional Chinese culture can solve the inherent contradictions of traditional Chinese culture and inject new cultural impetus; activate the Chinese spiritual genes and realize the free development of people; enhance cultural self‐confidence and practice Xi Jinping's new era of socialist ideological and cultural views with Chinese characteristics The reality needs. At present, to further promote the integration of Marxism and Chinese excellent traditional culture can clearly inherit and carry forward the needs of Chinese excellent traditional culture and adhere to the guiding direction of Marxism; clarify the essence of Chinese traditional culture, adhere to the integration of traditional culture and Marxism; clearly serve the people and serve In the direction of socialist service, we adhere to the cultural "double creation" development model, so as to promote the development of Chinese culture and serve the construction of a socialist cultural power.