With the development and progress of science and technology, the material life of human beings has been greatly satisfied, and the way of life has also undergone great changes. People are pursuing more and more spiritual world, and the cultural and creative arts industry has become an important pillar industry of the national economy, which is also the embodiment of the country's soft power.Henan culture and art industry is faced with a series of problems, such as late start, incomplete industrial chain, talent shortage and so on. However, henan's profound traditional culture and art deposits provide rich resources for cultural and creative industry and broad creative space for cultural and creative design. This paper analyzes the current situation of the development of henan's culture and art industry, and discusses how to make use of henan's rich traditional culture and art, learn from the development experience of the culture and art industry in developed countries and regions, and enhance the economic value of henan's culture and art industry.