The development of Internet technology has made the advantages of the "Internet + education" mode more and more prominent, and has also broadened the time, space and conditions of college club activities. Starting from the analysis of the significance of the construction of college English clubs and the problems existing in the development, based on the characteristics of online and offline mixed promotion of college English clubs, combined with the current vigorously advocated "two‐line integration" concept, this paper studies the path innovation and application of the activity mode of English clubs, discusses how to give full play to the function of college English clubs, summarizes and puts forward reasonable suggestions and countermeasures. The major aim is to improve the effectiveness and interest of club activities, and complement and assist with classroom teaching.