A Survey on Chinese Consumers' Travel Intentions

Yexuan Yang

《Frontiers in Economics and Management》 3卷5期 (2022/05) Pp. 256-263

https://doi.org/10.6981/FEM.202205_3(5).0032

摘要

Based on the background of the new era of China's tourism development, this research is committed to promoting the return of humanism and life-oriented care in tourism research and tourism practice, and comprehensively investigates Chinese consumers' willingness to travel, so as to provide a reference for the smooth transformation of China's tourism industry. The survey results found that Chinese consumers' travel time is relatively fixed, and most consumers choose to travel with their families. ＂Relaxing, enjoying the view, and tasting food＂ are the main reasons for most consumers to travel. Consumers are more inclined to spend their travel funds on food and beverages. The tourist destinations most consumers yearn for are natural scenic spots. Most consumers are more inclined to choose to stay in hotels than special inns.

關鍵字

Chinese Consumers ； Travel Intentions ； Factors Restricting Travel ； Travel Purpose ； Travel Industry Advice

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