社福機構之社會企業發展策略:以兒童福利聯盟文教基金會為例

Social Enterprise Development for Social Welfare Foundation:Child Welfare League Foundation Case Study

姚威尹(Wayne Yao)

指導教授 ： 陳家聲 ； 吳青松

國立臺灣大學/管理學院/國際企業管理組/碩士(2013年)

https://doi.org/10.6342/NTU.2013.02321

摘要

在今日的社會，由政府、企業、非營利機構等三個部門，共同組成了一個全面的安全網路，確保社會的公眾利益和社會福利能夠受到照護。目前台灣的福利體系已日趨完善，非營利的社會福利團體在今日的公共社會服務中發揮著重要的作用。
社福基金會的運作資源主要來自於政府補助、民間捐助、和基金孳息；然而近年來台灣受到金融危機的影響，經濟成長緩慢似乎已成常態，連帶影響到民間捐助的意願和政府補助的支出。社福團體不得不思考自創財源，以商業形式獲利並回饋至社福團體的運作資源上，因此發展社會企業已成為全球的趨勢。
然而商業形態的運作，有利潤就伴隨著風險。國外研究指出只有三分之一的社會企業是有獲利的，台灣社會企業成功獲利的比例則更低至僅有20%。因此如何增大利潤同時降低風險，就考驗著社福團體發展和經營社會企業的能力。
在國外和台灣研究社會企業的文獻雖然不少，但針對社福機構從事社會企業的文獻卻有限，而探討社福機構的社會企業如何創建商業模式，成功獲利並能永續經營的就更少。
本研究在第二章文獻探討中，從社福機構面臨的挑戰談起，而解決方案就是發展社會企業。進而探討何種社會企業和商業模式較適於社福機構，以及如何作適當的組織變革以改善組織能力和組織能耐以執行此種商業模式，並探索適當的實施步驟以確保成功，形成一個完整的策略。在第四章的個案研究則依上述理論與實際狀況作一對照，達成在第五章的結論，作為台灣社福機構發展社會企業時的決策參考。

關鍵字

社福機構 ； 社會企業 ； 商業模式 ； 組織變革

並列摘要

Government, private enterprises and non-profit organizations as the three sectors constitute today's society, and form a comprehensive network to ensure the coverage of the public interest and the welfare of the community. Taiwan's welfare system has been much improved, non-profit social welfare groups play an important role in today's public social services.
Operation of social welfare groups have primarily backed-up by Government grants and private contributions, but in recent years Taiwan under the influence of the financial crisis, slow economic growth seems to have become the norm, cutting back the private donations and Government grants. Social welfare groups have to think about creating its own financial income and social enterprises seems a reasonable choice, and therefore become a global trend.
However, where is the profit, there is a risk. Studies have indicated that only one-third of social enterprises could make profit, Taiwan’s ratio is even lower to 20%. So the major task for a social welfare organizations in developing its own social enterprises, is to minimize the risk while maximize the profit.
There are many study literature available on social enterprise, but limited on the literature of social welfare organization engaged in social enterprise, and even less on the literature of how the social welfare organizations could create a profitable and sustainable business model for its social enterprises.
In chapter II of this study, it is discussed the financial difficulties of the social welfare organization and the social enterprises as a solution, exploring what kind of social enterprise and business models are adequate for social welfare organizations, and how to make necessary organizational change to improve its organizational capabilities competence in developing its own social enterprises, following with appropriate implementation steps to form a complete set of strategies. In the chapter four of this study, it analyzes the real case of Child Welfare League Foundation against the theory as set out above, the conclusions reached in chapter fifth could be as a good reference of decision model for Taiwan social welfare organizations in developing its own social enterprise.

並列關鍵字

Social Welfare Foundation ； Social Enterprise ； Business Model ； Organization Change

參考文獻

13.行政院社會福利推動委員會，第19次委員會會議紀錄(民國102年2月6日)

23.楊銘賢、吳濟聰、蘇哲仁、高慈薏，社會企業經營模式之建構，創業管理研究2009年12月，第四卷第四期,p.57-83

17.李素素，台灣社會企業發展之政治經濟分析1987-2008，暨南國際大學公共行政與政策學系碩士論文(民國99年1月29日)

26.William H. Clark, Jr., Drinker Biddle & Reath LLP；Larry Vranka, Canonchet Group LLC, THE NEED AND RATIONALE FOR THE BENEFIT CORPORATION: WHY IT IS THE LEGAL FORM THAT BEST ADDRESSES THE NEEDS OF SOCIAL ENTREPRENEURS, INVESTORS, AND, ULTIMATELY, THE PUBLIC (January 18, 2013).

一、中文部份