摘要
歐洲國家於1990年代開始出現以鼓勵運具轉移與抑制車輛使用為目標、軟性需求管理策略為手段之機動力管理概念，帶動了考量汽車持有議題、填補現存機動力缺口的汽車共用思維，低固定成本、高變動成本的收費模式，使其成為更具體符合使用需求導向的車輛租用方式。因應台灣目前車輛持有率高漲與可規劃空間不足，本研究欲針對此一車輛使用方式進行探討，藉由國外經驗彙整汽車共用的各項發展內容與可能面臨之問題，發現影響汽車共用發展得以永續經營之重要因素為成本、稅賦合理運作，專用停車位取得，尋求適合的合作夥伴，且須透過績效評估來監控組織之發展。 本研究亦透過敘述性偏好方式設計問卷，實際針對內湖科技園區與週邊區域進行小範圍問卷調查，初步了解公務與住宅兩區位使用者對於汽車共用之需求與感受，並以多項羅吉特模式建立加入汽車共用後之運具選擇模式。模式結果顯示在加入汽車共用之替選方案後，以女性、汽車持有者與不願意放棄持有者與選擇使用意願有正向之關係。
並列摘要
Mobility Management consists of various soft policies and programs that change travel behavior and demend in order to improving travel options and reducing automobiles use. Because of the idea, car-sharing, an automobile rental service intended to substitute for private vehicle ownership, becomes a more efficient travel demand oriented way to considering the issue of car ownership and present mobility gap. Since there has been the high car ownership and lack of urban space inTaiwan, the research has illustrated this kind of travel option with the major development of Europe, North America and Asia and the facing problems to give a outline of car-sharing. In terms of global research, the successful keypoints of the sustainable operating of car-sharing including proper costs and financial operating, parking area gaining, great partnership, and continous monitoring by systematized performance evaluation. According to the stated preference questionnaire research to both Neihu Technology Park and the nearby residential area, the research had attained preliminary user characteristics and demands of business and residential market segment. By multinominal logit model analysis, the research had displayed that there are positive relationship between three variables and car-sharing: female, personal car owners and car users not willing to give up car ownership.
參考文獻
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