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  • 學位論文

我國產險業併購之研究 -以日本產險業為例

A Study of the Non-Life Insurance Company of Merger and Acquisition in Taiwan – The Case of Non-Life Insurance Company in Japan

指導教授 : 廖述源

摘要


日本為世界第二大保險市場,長久以來,日本政府對金融產業實行保護政策,並嚴格限制競爭,保險業在法令、規範與同業默契下維持穩定成長。1996年為因應外在環境變化,日本政府開始推行金融自由化,在競爭激烈之價格戰中,業者雖透過經營整合或策略聯盟等多元手段力求生存,惟整體業績並無起色,在進一步降低成本、追求規模經濟考量下,併購重組案例開始出現,直到目前仍持續進行中。 併購(Mergers & Acquisitions, M&A),係藉由包括「合併」(Merger)與「收購」(Acquisition)二種方式達到企業結合目的之財務活動。企業併購最早源自於美國,發展迄今已逾百年,原為企業為擴張其組織規模或營運能力,追求外部成長所為之,故不僅出現於承平時期之繁榮成長,亦出現於環境劇變,企業為求生存而為之時機,日本產險業出現之併購行為顯然屬後者情形。 我國產險業長期以來即存在業者家數過多而規模有限之問題,保費收入在2005年達到高峰之後即開始一路下滑,2009年費率自由化第三階段後競爭愈趨激烈,與日本當年面臨情況頗有雷同之處。 本研究透過研究日本市場併購前例,以及我國近10年來之併購個案,衡酌當前產險業之經營現況,探討我國產險市場未來走向與日本市場同樣出現併購情形之必然性,同時探討產險公司併購後之綜效,以及非屬金控與外商集團之獨立公司未來存在之空間與經營之方向,俾供主管機關與保險業者對於我國產險業未來走向之參考。

並列摘要


Japan is the second largest market of insurance in the world. In the long term, the Government of Japan implemented protection policy in the financial industry and strictly limited the competition; therefore, the insurance industry maintained the stable growth under the law, specification and tacit agreement of the same business. In response to external environmental changes in 1996, the Government began of financial deregulation. Against the keen competition of price, the industry made every effort to survive by Business Integration or Strategic Alliances, but the whole performance did not improve, so considering further reducing costs and the pursuit of economies of scale, the case of M&A and reorganization began to emerge, and it has been ongoing until now. M&A, which is a financial activity including two approaches of the ‘merger’ and ‘acquisition’ achieve the purpose of combination of enterprises. M&A derived from United States and it has developed more than a century so far. Originally the purpose of M&A was in order to expand its scale of organization or operating capacity and to pursue the external growth. Therefore, it emerged not only in the peacetime of the prosperous growth but also in the time of drastic change of environment where the enterprise wanted to survive. The behavior of M&A in the property insurance industry in Japan was clearly the latter case. There are too much same businesses to cause the problem of limited scale in the insurance industry in Taiwan. The premium incomes have begun to decrease steadily since achieving the peak in 2005. The competition was keener and keener after the liberalization of rate at the third stage in 2009, which is quite similar to the situation in Japan. This study researched the previous case of M&A in Japanese insurance market and the case of recent 10 years in Taiwan. Considering the current situation of property insurance industry, this research discussed the future trend of our property insurance market and our situation of M&A which also similarly emerged in Japanese insurance market inevitably; meanwhile, it discussed the synergies after M&A of property insurance companies and the future existing space and operating trend of the independent companies which were not belong to financial holding group and foreign insurance group. The future trend of our property insurance industry is to be the reference for the competent authority and the insurance industry.

參考文獻


8.胡育寧,台灣產物保險公司倂購、市場結構與經營績效,政治大學經營管理研究所碩士論文,2007年。
9.翁欣怡,外資購併台灣保險公司對員工行為影響之研究,淡江大學保險經營所碩士論文,2007年。
15.賴怡君,平衡計分卡評估保險業購併之績效 -以外商購併台灣產險公司為例,淡江大學保險經營研究所碩士論文,2007年。
16.譚必英,外資購併台灣產險公司之個案分析,政治大學經營管理研究所碩士論文,2006年。
1.Arikawa, Y. & Miyajima, H. (2007), Understanding the M&A Boom in Japan: What Drives Japanese M&A?, RIETI Discussion Paper Series 07-E-042

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