結合顧客輪廓預測會員回訪率

Combine Customer Profile for a Member's Return Visit Rate Prediction

黃立忠(Lap-Chung Wong)

指導教授 ： 蔣定安

淡江大學/工學院/資訊工程學系碩士班/碩士(2011年)

https://doi.org/10.6846/TKU.2011.01215

摘要

本篇摘要未授權

關鍵字

顧客輪廓 ； 概念漂移 ； 行為定位

並列摘要

This abstract would not be displayed due to no authorization.

並列關鍵字

Customer profile ； Concept drift ； Behavioral targeting

參考文獻

[5] Y. Chen, D. Pavlov, and J. F. Canny, "Behavioral Targeting: The Art of Scaling Up Simple Algorithms," ACM Transactions on Knowledge Discovery from Data (TKDD), vol. 4, p. 17, 2010.

[6] Y. H. Cho, J. K. Kim, and S. H. Kim, "A personalized recommender system based on web usage mining and decision tree induction," Expert Systems with Applications: An International Journal vol. 23, pp. 329-342, 2002.

[7] S. E. Middleton, N. R. Shadbolt, and D. C. D. Roure, "Ontological user profiling in recommender systems," ACM Transactions on Information Systems, vol. 22, p. 88, 2004.

[8] Y. Koren, "Collaborative filtering with temporal dynamics," Communications of the ACM, vol. 53, pp. 89-97, 2010.

[12] Y. Ding and X. Li, "Time weight collaborative filtering," in In Proceedings of the 14th ACM international conference on Information and knowledge management, 2005, p. 485.