化纖業營運總部之企業資源規劃建構參考模式

A Study on Constructing a Global Enterprise Resource Planning Model for the Headquarter of Chemical-Fiber Industry

林凱鴻(Kai-Hong Lin)

指導教授 ： 陳銘崑

國立臺北科技大學/管理學院/商業自動化與管理研究所/碩士(2006年)

摘要

在全球市場激烈競爭的產業環境中，全球化營運發展是企業必須面對的議題和趨勢。對於台灣化纖業而言，因全球化市場的變化所面臨的問題，如下游織布產業外移，影響國內市場需求量成長，以及大陸或東南亞國家傾力發展化纖工業、國際貿易保護主義盛行，以致阻礙業者開拓國外市場。在這種情況之下，化纖業者如何發揮企業營運總部角色功能，並透過全球運籌下之企業資源規劃，達到即時協調及掌握企業資源與資訊的控管，儼然成為目前最重要的課題。
本研究方法主要是透過四個規劃階段來探討化纖業營運總部企業資源規劃模式。首先透過相關文獻整理及專家訪談問卷修正，以建構客觀性規劃參考模式，規劃參考模式之四個階段，分別為競爭策略規劃、商務模式規劃、企業流程規劃分析、企業系統建置，每個規劃階段之間流程都環環相扣。
本研究依據相關文獻整理及專家訪談彙整，提出化纖業營運總部三種類型策略參考模式，其三種類型策略模式，分別為穩定型策略、垂直成長型策略、水平成長型策略。
最後，依據本研究方法探討個案企業在未來規劃發展企業營運總部資源規劃，並依據個案企業背景修正其本研究方法參考模式，以符合個案企業未來發展規劃模式，並驗證其參考模式之可行性。

關鍵字

化纖業 ； 營運總部 ； 企業資源規劃

並列摘要

In the environment of keen competition in the global market, the development of global business is a necessary issue and trend. Taiwan chemical fiber industry has faced many problems, such as the down-stream abroad, emerging countries rising, and the protectionism prevailing, obstructing the expansion of overseas market. In this situations, it’s an important subject that the chemical fiber industry how to elaborate the headquarters and coordinate enterprises resources immediately through the ERP (enterprises resources planning) of global logistics.
This study applies four planning phase to discuss the ERP planning model of headquarters in the chemical fiber industry. Firstly, we survey related literature and expert interview to structure the objective planning reference model containing four stage-Competitive Strategy Planning, Business Model Analysis, Business Process Modeling, and Headquarters Information system Implement. Secondly, proposes and discusses the framework of three types of strategy reference model-stable strategy, vertical growth strategy, and horizontal growth. Finally, uses case study to implement the planning procedure and talk about the development of resource planning in headquarters.
In conclusion, according the planning procedure, enterprises can develop the appropriate planning model and verify its feasibility to fit the real world.

並列關鍵字

Chemical Fiber industry ； Operational Headquarter ； ERP

參考文獻

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