本研究旨在探討診所經營關鍵成功因素,茲將研究對象區分為兩群,第一群為能夠針對研究主題進行深入的論述,並作為開業診所界的意見代表,且建構診所經營關鍵成功因素模式中各個關鍵因素,促使關鍵成功因素模式能真正符合業界需求;第二群則以AHP專家問卷為主,藉以判定診所業界產業關鍵成功因素模式中各個關鍵因素之相對權重。 綜合本研究之文獻分析法、專家意見訪談以及層級分析法實證,最後根據實證結果提出四項研究命題:1.在診所經營關鍵特質之構面中,「健保給付」與「技術結合」構面較「技術資源」與「資本密集」為關鍵重要。2. 在相關與支援產業的表現之構面中「醫療設備的技術提升」構面較「醫療網路的優勢」構面來的較具影響力。3. 在診所經營因素中「垂直整合」構面比「創新產品的異業結盟」構面之因素較具影響力。4. 在診所經營因素中「健保政策」構面比「法規制定」構面之因素較具影響力。
The research aims to explore the key success factors to leading clinics, research target groups are separated into two, group one are representatives to either one or multiple current leading clinics, and whom are capable of undergoing an in-depth discussion on the research topics and are also to contribute the key success factors which close to today’s need. Group two is based on AHP survey, in orders to determine it’s impacts and priority to each contributing key factors. Base on professional interview outcomes and AHP survey results, the following research topics are concluded. (1) In the face of clinic management, “health insurance reimbursement “and “ integrated patient service “ is far more critical than “technical resources” and “capital funding”. (2) In the face of related supporting industry “medical equipment upgrade” is more influential than “online medical advantage”. (3) In the face of clinic management, “vertical integration” is more influential than “creative product with foreign industry collaboration”. (4) In the face of clinic management “health insurance policy” is more influential than “legal regulation”.