本研究的目的是探究造成台北花卉批發市場成交價格遞減漸緩的原因。研究結果顯示成交價格遞減漸緩的現象與甲、乙種承銷商不同的投標行為有關,當乙種承銷商積極競標(兩種承銷商的投標行為相異)的時候,成交價格遞減的幅度會隨者競標進行而逐漸減少,如同申維綱(2010)的實證結果一般;假若乙種承銷商沒有積極競標行為出現(兩種承銷商的投標行為相同)時,成交價格遞減的幅度就不會隨者競標進行而改變,如同van den Berg G. J. et al.(2001)的實證結果一般。
In this thesis, we managed to figure out the cause of the magnitude of price decline getting smaller successfully at Taipei flower market which is organized as sequential Dutch auctions and attended by two different types of buyers: A- and B-type buyers. The main outcome of this thesis is that the magnitude of price decline is closely related to the purchasing timings of these two types of buyers. If the purchasing timings of these two types of buyers are the same (and the bidding behaviors of these two types of buyers are identical to each other), the magnitude of price decline will be constant throughout the auctions as van den Berg G. J. et al. (2001)’s expected. If not the same (and the bidding behaviors of these two types of buyers are not identical to each other), the magnitude of price decline will get smaller successfully as 申維剛 (2010)’s expected.