外國性對國際化之影響：以多層面，雙元性與動態性觀點探討

The Foreignness Effect on Internationalization: The Perspective of Multi-Complexity, Duality, and Dynamics

施懿恬(Yi-Tien Shih)

指導教授 ： 林欣美

國立暨南國際大學/管理學院/國際企業學系/博士(2015年)

https://doi.org/10.6837/NCNU.2015.00004

摘要

國際化是企業追求成長的重要策略。本研究以中國的國際化策略為研究主軸，探討外國性效應(Foreignness)對多國籍企業績效之影響-是缺點或優點?亦或同時存在?以多層面，雙元性與動態性觀點探討外國人效應對國際化程度的影響，探索中國多國籍企業對外直接投資行為與特性。本研究以324家上海深圳證交所上市公司對外投資行為做為研究對象，結合現有國際企業理論發展新理論，透過E-Views統計分析，探討中國大陸跨國企業以外國人身分進入地主國時，外國人特性而造成外國人成本(Liability of Foreignness)與外國人優勢(Advantage of Foreignness)對國際化程度的影響，並進一步探討中國大陸國際企業進入國際市場的外國性效應存在多層面、雙元性與動態性。研究發現，外國人效應會帶來短期政治制度聚離的外國人成本與後期出現的來源國印象外國人成本，並亦能帶來長期的經濟制度聚離外國人優勢與後期出現的同形化外國人優勢，研究結果顯示外國人效應需以多層面、雙元的與動態的觀點來定義。本研究期望對於國際企業的學術領域與業界管理者在國際化策略的相關議題上有啟發與貢獻。

關鍵字

外國性, 外國人成本, 國際化, 動態性, 中國

並列摘要

Literature stressed the liability of foreignness. However, the posterior stream needs to pay attention to the advantages, the multiple facets, and dynamic of foreignness. We, therefore, aim to develop a new theory of the complete role of foreignness and answer the question how does foreignness in different facets go to the disadvantage or advantage over time? We also empirically test the framework by using OFDIs sample of China during 1999-2010 where and when its OFDIs took place initially as a perfect natural experiment. The empirical result stands for our new theory that multi-complex foreignness has dynamic liability and advantage of foreignness.

並列關鍵字

Foreignness, Liability of Foreignness, Internationality, Dynamics, China

參考文獻

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